Media buying and Planning Manager at Jumia (Full time) – See application requirements

Filed in LATEST JOBS VACANCY by on June 29, 2019 0 Comments

Media buying and Planning Manager at Jumia (Full time) 

Jumia is looking for applicants who will manage the office of a Media buying and Planning Manager. Interested applicants for Media buying and Planning Manager should please read the steps and requirements for the application.

Jumia is the leading pan-Africa e-commerce medium. Jumia was Founded in 2012, her mission is to improve the quality of life everyday in Africa and beyond by taking over technology to bring revolution, suitable and inexpensive online consumer services, and also setting a platform which helps in the growth of her customers businesses.

Media buying and Planning Manager at Jumia

Jumia platforms comprises of her marketplace, which connects sellers with consumers, her logistics service, which allows the shipment and confortable delivery of goods and services from sellers to consumers, her payment service, which allows dynamic transactions among customers in selected markets. Prior her online platforms, consumers can have easy access to wide range of goods and services digitally. Her services include; fashion, electronics, beauty products and also hotel and flight bookings or restaurant delivery.

Job Type    Full Time
Qualification  BA/BSc/HND
Experience 5 years
Location  Lagos
Job Field    Media / Advertising / Branding

Responsibilities of a Media buying and Planning Manager at Jumia

Applicants who apply of the office of Media buying and Planning Manager will be responsible for the following responsibilities.

  • You will be responsible for providing key inputs to all media planning
  • buying and monitoring contracts with media partners as required and oversee them to ensure strict adherence with contracts
  • Memorandum of understanding and Service Level Agreements
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Other Responsibilities

  • Develop good media planning policies to enable Jumia remain at the lead of retail in Nigeria.
  • Articulate Jumia’s media planning and management policies including, procedures, and guidelines.
  • Manage Jumia’s external agencies such as media, creative, monitoring and research.
  • Organize all activities of the media planning and management unit and ensure agreement with overall brand objectives.
  • Execute media plans and articulate efficiency of campaigns via GRP, CPT, reach/frequency audience rating, spikes analysis, cluster analysis, etc
  • Ensure Jumia’s media planning conform with local advertising rules (APCON, Lottery board).
  • Coordinate the step-by-step process for tactical media planning, buying and checking across traditional media such as TV, Radio, print, Outdoor including YouTube channel.
  • Manage creative process for offline campaigns to include creatives, jingles, scripts & videos.
  • Provide relevant intuitions for major campaigns.
  • Build and initiate proposed media partnerships for barter on behalf of Jumia either or Radio and TV.
  • Analyse campaign analysis for media activations with KPIs to include direct traffic, Search etc.)
  • Oversee frequent media surveys for Jumia pre-event & Post-event.
  • Monitor competitor’s media spend and share of voice.
  • Analyse potential regions and media penetration strategies to acquire new customers.

Professional Skills & Qualifications for Media buying and Planning Manager at Jumia

  • Bachelor social sciences or post graduate degree in Marketing.
  • 5 years + professional experience in marketing and related industry.
  • Must have broad knowledge of media channels and agency experience as a strategist/media planner/buyer.
  • Experience in planning to execution for Top 20 media spending brands in Nigeria.
  • Excellent strategic planning and negotiation skills.
  • Excellent communication skills i.e. proficiency in written and spoken English is essential.
  • Advanced data analysis and analytical skills.
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 Jumia Offers

  • A unique experience in an entrepreneurial, yet structured environment.
  • A unique opportunity of having strong impact in building the African ecommerce sector.
  • The opportunity to become part of a highly professional and dynamic team.
  • An unparalleled personal and professional growth as our longer-term objective is to train the next generation of leaders.

 

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